OpenHouse at Cannes 2026

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June 22–26 | Cannes, France

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Please note: A Cannes Lions pass is required to enter Cabana Row.

The rise of the
premium internet

2.27.25 • 12:30 PM • THE TIMES CENTER, NYC

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Audio is the most overlooked opportunity in digital advertising — and it’s time to change that.

With massive reach, real-time scalability, and fewer creative barriers than ever before, audio is a must-buy. This event is designed for decision-makers ready to accelerate their audio strategy across omnichannel plans.

Join us for an afternoon built to show what’s possible — and what’s next — with audio, and how it can turbo charge your brands existing channels.

Seats are limited. RSVP now to secure your spot. Please note that this event is by invitation only.

Traders of Tomorrow:

It’s time to Own Your Future.

Please join Jeff Green, CEO and founder of The Trade Desk at The Global Trader Summit 2025 — an exclusive experience built for the strategists, optimizers, and innovators defining the future of programmatic advertising on the open internet.
Be among the first to unlock what’s next with Kokai, learn the strategies top traders use to drive standout performance, gain insights that give you a competitive edge — and join the global community leading the future of media buying.

Unlock exclusive access

Join us at Soho House Miami for a private, invitation-only gathering of senior leaders across brands, agencies, publishers, and platforms. OpenHouse is an intentionally curated space for candid conversation, meaningful connection, and forward-looking dialogue about the future of the Open Internet.

Space is limited, please confirm your attendance below.

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Claim your exclusive invite

Unlock exclusive access

Claim your exclusive invite

Join us at Soho House Miami for a private, invitation-only gathering of senior leaders across brands, agencies, publishers, and platforms. OpenHouse is an intentionally curated space for candid conversation, meaningful connection, and forward-looking dialogue about the future of the open internet.

OpenHouse at Soho House Miami

4385 Collins Ave.
8th Floor Suite
Miami Beach, FL 33140

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Agenda

Day 1: Monday, April 27

11:30 AM–12:00 PM

AI in Action: Rewiring Marketing and Media for a New Era with JPMorganChase

Panelists:
• Tracy-Ann Lim, Chief Media Officer, JPMorganChase
• Anders Mortensen, Chief Revenue Officer, The Trade Desk

2:00 PM–3:00PM

Roundtable Practical AI: What’s Helping vs. What’s Just Noise Hosted by Brand Innovators

3:30 PM–4:00 PM

AI & Data Leadership Fireside

Panelists:
• David Wells, Industry Principal, Snowflake
• Eric Bosco, Vice President, Product Management, The Trade Desk

5:00 PM–7:00 PM

Housewarming Happy Hour

Day 2: Tuesday, April 28

1:00 PM–1:30 PM

Winning the Attention Economy with CTV and Retail Media

Panelists:
• Diana Finster, Group Director, Head of Partnerships Plus, Walmart Connect
• Ryu Yokoi, Marketing Capabilities Officer, Personal Care and NA, Unilever
• Dominick Pace, President, Media, WPP Unite
• Claire Wyatt, General Manager, Business Development, Retail, The Trade Desk

3:30 PM–4:00 PM

The Power of Premium: How Podcasts Fuel Culture

Panelists:
• Scott Evans, Host, Creator, and Media Entrepreneur
• Kate Bensten, Global Industry Marketing, Spotify

Day 3: Wednesday, April 29

10:00 AM–10:30 AM

A New Definition of Marketing Success 

Panelists:
• Vinny Rinaldi, Vice President, Consumer Connections, The Hershey Company
• Erin Arnett, Vice President, Business Development, The Trade Desk

3:30 PM–4:00 PM

The Future of Full-Funnel Travel Marketing

Panelist:
• Rebecca Panico. Vice President, Global Media, Engagement & Partnerships, Hilton
• Kelly Covato, General Manager, Business Development, The Trade Desk

4:30 PM–5:00 PM

Signals to Sales: Why Brands Are Flocking to Category-Led Commerce Media

Panelists:
• Ash Grant, Director, Global Agency and Non-Endemic Sales, Expedia Group

• Aaron Gallagher, Managing Director, Head of Sales, Kinective Media by United Airlines

• Jeff Daniel, GM of Retail Data Partnerships, The Trade Desk

5:00 PM–7:00 PM

Happy Hour

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Claim your exclusive invite

Join us at Cannes Lions for five days of live programming, candid conversation, and the kind of connection that doesn’t happen on the main stage.

OpenHouse is The Trade Desk’s gathering place for the people shaping the future of marketing — a welcoming space designed for meaningful conversation, trusted connection, and ideas that move the industry forward. Wherever it travels around the globe, OpenHouse brings the same sense of community.

Agenda

Day 1: Monday, June 22

9:00 AM–7:00 PM

Boost Bar by Instacart

Start your day with coffee or matcha at the Boost Bar by Instacart, then cool off in the afternoon with an ice-cream experience designed for a quick reset.

9 AM–3 PM: Iced coffees + matchas

3 PM–7 PM: Fruttinis ice cream

2:00 PM–3:00 PM

Roundtable | Rethinking Measurement: Redefining Brand Success Beyond Last Click*

Hosted by:

*Private event (OpenHouse remains open to everyone to connect with peers)

5:00 PM–7:00 PM

Welcome to Cannes Happy Hour ft. DJ Mick

Day 2: Tuesday, June 23

10:00 AM–10:30 AM

Agentic Creative in Action: Turning Innovation Into Impact

Day 3: Wednesday, June 24

8:30 AM–10:00 AM

Women Shaping Media Breakfast

11:00 AM–11:30 AM

From Signals to Systems: Building AI Media Decisioning with WPP

12:30 PM–1:00 PM

Unscripted: Jeff Green and Tracy-Ann Lim on the Modern Marketing Advantage

4:00 PM–4:20 PM

From Search to Script: How AI Is Reshaping the Doctor-Patient Conversation

4:30 PM–4:50 PM

Ask Me Anything: Healthcare at Cannes

5:00 PM–7:00 PM

Happy Hour ft. DJ Lizalready

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OUR SPACE AT CANNES LIONS

WHEN

Monday–Friday

June 22–26

WHERE

Cabana Row
Boulevard de la Croisette
06400 Cannes, France

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Please note, a Cannes Lions pass is required to enter Cabana Row.

THE CURRENT AT OPENHOUSE

Inside OpenHouse, The Current — our global ad tech news platform covering emerging topics across marketing and advertising — invites you into a live content experience featuring some of the most respected voices in the industry.

Watch as interviews, conversations, and editorial moments unfold across The Big Impression, Dynamic Duos, and more exclusive video content. It’s unscripted, real-time, and reserved for those who know where to go. Join us inside.

Interested in being featured?
Email us at: ilyse.liffreing@thetradedesk.com

Day 2: Tuesday, April 28

9:00 AM–9:30 AM

Winning the Attention Economy with CTV and Retail Media

Panelists:

11:00 AM–11:30 AM

In Conversation with Jeff Green

Panelists:

3:30 PM–4:00 PM

Scott Evans Is Shaping Culture on House Guest

Panelists:

Day 3: Wednesday, April 29

10:00 AM–10:30 AM

A New Definition of Marketing Success

Panelists:

3:30 PM–4:00 PM

The Future of Full-Funnel Travel Marketing

Panelists:

4:30 PM–5:00 PM

Signals to Sales: Why Brands Are Flocking to Category-Led Commerce Media

Panelists:

5:00 PM–7:00 PM

Happy Hour

PAST OPENHOUSE SPEAKERS

THE CURRENT AT OPENHOUSE

The Current is a global ad tech news platform covering emerging topics like marketing strategy, streaming, and retail data. We’ll be on the ground capturing content and recording The Big Impression podcast and opinion series, 5 Minutes With.

Interested in being featured?
Email us at: ilyse.liffreing@thetradedesk.com

RSVPs Closed

Day 2: Tuesday, April 28

9:00 AM–9:30 AM

Winning the Attention Economy with CTV and Retail Media

Panelists:

11:00 AM–11:30 AM

In Conversation with Jeff Green

Panelists:

3:30 PM–4:00 PM

Scott Evans Is Shaping Culture on House Guest

Panelists:

Day 3: Wednesday, April 29

10:00 AM–10:30 AM

A New Definition of Marketing Success

Panelists:

3:30 PM–4:00 PM

The Future of Full-Funnel Travel Marketing

Panelists:

4:30 PM–5:00 PM

Signals to Sales: Why Brands Are Flocking to Category-Led Commerce Media

Panelists:

5:00 PM–7:00 PM

Happy Hour

Join the discussion and request your spot with the form below:

RSVPs Closed

Speakers

Jeff Green

CEO and Founder

The Trade Desk

Bryce Poll

VP, Chief of Staff

The Trade Desk

Agenda

Check-in and Welcome Drinks

3:30 - 4:15

Content

4:15 - 5:15

Summer Party!

5:15 - 7:00

is a host of exceptional ability. Studies show that a vast majority of guests attending events by have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

12:30 PM–1:00 PM

Arrivals

FAQ

What is OpenHouse?
OpenHouse is a private, invitation-only gathering of senior leaders across brands, agencies, publishers, and platforms. OpenHouse is an intentionally curated space for candid conversation, meaningful connection, and forward-looking dialogue about the future of the Open Internet.

How can I schedule a meeting with a TTD Rep?
Please fill out this form here to connect with a The Trade Desk representative and schedule time to speak.

How do I access OpenHouse?
Please RSVP on this page to gain access and confirm your entry.

Who can I speak to from TTD?

The Current at Possible

The Current is a global ad tech news platform covering emerging topics like marketing strategy, streaming, and retail data. We’ll be on the ground at Eden Roc Miami Beach capturing content and recording The Big Impression podcast.

Interested in being featured?

Email us at: ilyse.liffreing@thetradedesk.com

PAST OPENHOUSE SPEAKERS

COUNTING DOWN TO CANNES 2026

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